Role
UX/UI Designer
Timeline
Jan 2023 - March 2023
What is Toastmasters conference platform?
The platform is a custom-built conference registration system for Toastmasters that enables 200+ attendees to purchase tickets and manage their event information.
What's the impact?
By integrating our own payment processing system instead of using third-party platforms, we reduced annual operational costs by 40% while giving organizers full control over the registration process.
1. What motivates us to eastablish a long-term solution?
- Every year, our organization faces the challenge of hosting a 200+ attendee conference, wrestling with time-consuming planning and substantial budget allocation for third-party ticketing platforms.
- This recurring pain point sparked an ambitious question: Could we create our own sustainable solution for managing conference registrations?
2. Our team faced three critical challenges
- We needed to handle multiple payment statuses – instant payments, transfers, and various states from pending to completed.
- The system required careful orchestration, as attendee information management hinged on payment status.
- With just 1.5 months to deliver, we had to prioritize efficiently
a. Payment complexity
b. Interdependent functions
c. Time pressure
3. Crafting the Solution
- Instead of building everything at once, we took a progressive approach. We started with a user-friendly dashboard that simplified complex order management. This allowed attendees to handle their tickets independently – from purchasing to updating information – without repeating the payment process. Our step-by-step deployment strategy meant we could release essential features first, starting with the core payment functionality.
4. The Details That Matter
- We paid special attention to micro-interactions that would make a difference. For instance, we created an intuitive left-column overview for users managing multiple tickets. When handling additional banquet tickets, we made it effortless for users to assign them to specific attendees – a small touch that significantly improved the user experience.
5. Looking Back, Moving Forward
- In this complex ticket purchasing and management system, users must navigate multiple transaction statuses to avoid getting lost on the website. It's crucial to thoroughly understand third-party service restrictions before integration into our design.
- Under time constraints and system complexity, we need to continuously identify the key functions we want to offer users first, as breaking down and simplifying the design will benefit the engineering team in developing a minimum viable product.